#REAL-WORLD FAILURES
The MADSOT Playbook
Stuff we launched too fast, tested too weird, and somehow turned into wins. This isn’t best practice — it’s what actually happened.
Mad Tactics That Slapped
Not certified. Not scalable. But they worked.
The Cold DM That Converted a CEO
Wrote "Can I be honest? I have no idea what I’m doing but this might work..."
Open rate: 87%
Client: Signed.
ChatGPT Script That Doesn’t Sound Like a Bot
Prompt: “Write this like an anxious intern hyped on Red Bull.”
Result? Viral.
The Ugly Funnel That Outperformed Our Best Design
It had 3 fonts, no mobile view, and a Comic Sans button.
27% opt-in. Still confused.
STEAL OUR STUFF
We made it. It kinda works. Now it’s yours.
No gatekeeping. Just mad shit we built and actually use.
📝
Mad Welcome Email Template
“It’s weird. It works. Clients reply.”
🔊
Voice Note Funnel
“Just a mic. No video. Surprisingly effective.”
📅
Growth Hack Calendar
“We tried planning. This is the result.”
📄
Honest Sales Page Copy
“Sold like crazy. Insulted half the audience.”
⚠️ Warning: Contents may cause traffic spikes, client DMs, and existential pride.
Still Here? Might As Well Say Hi.
Want to collaborate on something wild, argue about AI ethics, or send us memes that make the robots blush?
We’re up for all three. Just don’t pitch us crypto.
This button doesn’t explode. (We tested it. Twice.)
Probably based in London, unless we forgot to move the Wi-Fi.
Fitzrovia-ish, W1T 4SP
Phone: +44 777 166 5128
(yes, that's a real number)
Email: [email protected]
Madsot
Built in a panic. Powered by caffeine. Accidentally self-aware.
We’re not for everyone - just the ones who want clicks without the cringe and experiments without the NDA.
© MADSOT. All rights reversed. Some rights hallucinated.